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Case Study

How Titan Overcame CX Challenges During the Lockdown by Utilizing Locobuzz

Titan, a household name in India and a global watchmaking leader, sought to expand its customer reach and engagement. Partnering with Locobuzz, they leveraged the power of WhatsApp to elevate their customer experience.

Some of the challenges faced were keyhole opening to untapped markets, dearth of omnichannel exposure, gaining an edge in social listening, and offering prompt responses accordingly.

Locobuzz to the Rescue

Titan utilised Locobuzz’s integration expertise to seamlessly add WhatsApp to its existing customer service suite. This unlocked the potential to reach a massive audience on India’s favourite messaging app.

Exponential Growth

Over 97,000 tickets and 370,000+ customer messages in just one year!

Engaged Audience

More than 64,000 unique users connected with Titan on WhatsApp.

Improved Satisfaction

Prompt responses, resolve complaints, and easy access to product information boosted customer satisfaction.

Personalised Connections

An average of 6 messages per user fostered deeper customer engagement.

Lead Generation Power

Over 100 leads were generated through WhatsApp in just two months.

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Learn how Titan leveraged the most popular messaging apps via Locobuzz to gain a competitive edge in customer engagement!

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