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Social Media Trends Online Gaming
Gamers are not just passive consumers; they actively engage with the industry and express their preferences through social media. This new social media report provides in-depth insights into the gaming landscape. By analysing player behaviour and preferences, the report identifies key trends and opportunities.
Discover which games and platforms resonate with gamers, understand their evolving tastes, and identify potential market gaps.
Key Insights
Significant Market Growth: The global gaming market is projected to grow from $281.77 billion in 2023 to $665.77 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 13.1%.
Expanding Player Demographics: In the United States, 61% of the population plays video games weekly, with a notable increase in players aged 50 and older, rising from 9% in 1999 to 29% in recent years.
Shift Towards Immersive Experiences: Gamers are increasingly favoring immersive games and desire greater interoperability across devices and platforms, spending more time socializing, shopping, and consuming media within game environments.
Economic Contributions of Major Companies: Leading video gaming companies have generated substantial annual revenues, with the top three companies collectively earning over $60.3 billion, underscoring the industry’s significant economic impact.
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