What is Social Media Listening as a Service
Monitor
Measure
Manage
What do we do?
Discussion Volume
for Specifics
Theme &
Text Analysis
Competitor
Tracking
Influencer
Identification
Multi-channel Data Sourcing
Geo & Demographic Analysis
Channel-wise
Analysis
Sentiment
Analysis
We combine People, Technology and AI to
Transform Data into Actionable Insights
We combine People, Technology and AI to transform data into actionable insights
Brand Centric Analysis
Brand Analysis: Identified core issues related to a failing brand and suggested actionable recommendations
Campaign Analysis: Identify strengths and weaknesses in all stages of your campaign. You can further learn about your target audience, and the effectiveness of your calls to action.
Crisis Management: Continuously monitored a developing crisis situation to track and alert the key stakeholders in order to help them manage the situation
Consumer or Audience Analysis
Category Analysis: Category analysis provides deep insights into customer experiences, emerging trends in the market, information about competitors and their marketing activities
Competitor Analysis: Keep track of what your client’s competition is up to. Identify themes driving conversations for your client’s brands vis-à-vis their competition
Influencer Analysis: Identify the people through whom you can maximise your reach.
Sneak Peak into the Process
Benefits of Social Media Listening
Obtain Competitive Intelligence
Keep track of what your client’s competition is up to and gain an edge
Understand Industry Trends
Follow what’s being said within your client’s indulstry
Spot Potential opportunities
Identify possible need gaps in your client’s target segment
Manage Crisis Immediately
Identify and manage concerns quickly, and reduce TAT
Understand your Key Influencers
Identify the people that matter most and reach out to position your offer
Real-World Applications of Industrial Analytics
