Thought Leadership

5 Steps to Secure a CX Budget as the Fiscal Year Closes This blog topic is a goldmine for engaging business leaders and managers who are eager to enhance their customer experience but might be navigating the tricky waters of budget approval. As the fiscal year draws to a close, it’s important for businesses to […]

Fight for that CX Budget: A Strategic Investment for the New Fiscal Year We are in the budget season and with every department vying for attention, it is possible that leaders may find it difficult to strike the right balance between what they want, what they need and how they can justify the expense. Customer

Social Listening for Banking, financial services and insurance (BFSI) It was the breadcrumbs that saved Hansel and Gretel and brought them home, from the clutches of an evil witch. While we have to commend Hansel’s presence of mind, breadcrumbs were the hero of the story. This is because breadcrumbs help you find your path, whether

Time to Amp Up Digital Customer Experience – A Guide for Fintech Organisations Managing the customer experience is not just about polite customer conversations during support calls, nor is it limited to lengthy emails (that are often not fruitful). It is about proactively listening to what the customer is looking for and offering a resolution.