Social media has become part of life in this digital era, but are you optimizing it to its full potential?

Are you fascinated by the idea of technology detecting your feelings? Well, emotion recognition software puts that into reality. This

Ever felt like a kind of detective who’s got to uncover whatever mystery is behind your competitors’ success? That is

“From the Salt-lamp logo of Tata to the Cow-girl of Amul, the Indian brands represent the power of effective branding.Effective

Threads is a new social media platform designed by Meta and launched officially on 5th July 2023. This platform is

In today’s digital world, businesses constantly seek innovative ways to connect with customers. Whatsapp broadcast is emerging as a powerful

Have you ever wondered why some of your content goes viral on all social media platforms and some disappear into

It is every brand’s dream to have a loyal customer base that not only makes repeat purchases but also promotes

Whenever you prepare for a big game, you always analyze your competitor, be it’s strengths or weaknesses. Same analysis should

Influencer marketing is a trend going around in today’s social media. According to Mail Chimp,Influencer marketing is a form of

What is social media audit? A Social media audit is a detailed evaluation of an organization’s social media presence, including

Brand health is an iffy topic; it is pretty subjective if you ask a few people. This is because most

The rise of acronyms and abbreviations has influenced our online interactions and communication, making them a vital component of the

Spanning from electronics to household essentials, the way brands interact with consumers has evolved significantly. With the increasing reliance on

In the era of 2025, known as the Instagram era, whether it’s the showdown between the Rhode skincare line or

Every brand has a competition, whether they offer a similar product or service or compete indirectly while operating in the

Have you ever bought anything online and then checked the reviews to be sure it was a good purchase? When

With brand value intricately tied to online visibility and social media exerting substantial influence, universities find themselves navigating a landscape

With so many fintech brands and the increasing competition out and about in the market, it’s become tough for fintech