What are customers saying about

What is Social Media Listening as a Service

Monitor

Consistently gather & examine customer requirements and behaviours in order to enhance and revitalise upcoming customer experiences. Compare this performance against competitors in the industry.

Measure

Measure user experience and their perception of program quality across all client products or services using quantitative methods. Additionally, you can also assess content reach and their engagement levels.

Manage

Continuously collect and analyse customer needs and behaviours to improve and rejuvenate forthcoming customer experiences. Evaluate this performance in comparison to industry competitors.

What do we do?

Discussion Volume
for Specifics

Theme &
Text Analysis

Competitor
Tracking

Influencer
Identification

Multi-channel Data Sourcing

Geo & Demographic Analysis

Channel-wise
Analysis

Sentiment
Analysis

We combine People, Technology and AI to
Transform Data into Actionable Insights

We combine People, Technology and AI to transform data into actionable insights

Brand Centric Analysis

Brand Analysis: Identified core issues related to a failing brand and suggested actionable recommendations

Campaign Analysis: Identify strengths and weaknesses in all stages of your campaign. You can further learn about your target audience, and the effectiveness of your calls to action.

Crisis Management: Continuously monitored a developing crisis situation to track and alert the key stakeholders in order to help them manage the situation

Consumer or Audience Analysis

Category Analysis: Category analysis provides deep insights into customer experiences, emerging trends in the market, information about competitors and their marketing activities

Competitor Analysis: Keep track of what your client’s competition is up to. Identify themes driving conversations for your client’s brands vis-à-vis their competition

Influencer Analysis: Identify the people through whom you can maximise your reach.

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Sneak Peak into the Process

Benefits of Social Media Listening

Obtain Competitive Intelligence

Keep track of what your client’s competition is up to and gain an edge

Understand Industry Trends

Follow what’s being said within your client’s indulstry

Spot Potential opportunities

Identify possible need gaps in your client’s target segment

Manage Crisis Immediately

Identify and manage concerns quickly, and reduce TAT

Understand your Key Influencers

Identify the people that matter most and reach out to position your offer

Real-World Applications of Industrial Analytics

Redefine your data strategy.

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