Marketing

Instagram stories

Instagram Stories: How Brands Can Leverage for Better Engagement with Audience

Instagram Stories: How Brands Can Leverage for Better Engagement with Audience Table of Contents Add a header to begin generating the table of contents It is no secret that Instagram is one of the most engaging social media platforms today. According to Instagram Business, more than 500+ million Instagram accounts use Stories every day, including …

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Role of ORM in digital marketing

What is the role of ORM in digital marketing?

Ever Increasing role of ORM in digital marketing Table of Content Add a header to begin generating the table of contents With businesses investing rapidly in the digital marketing realm, it is critical to understand its advantages and disadvantages. According to Dentsu reports, the digital advertising industry experienced a growth in the market size from …

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How to use sentiment analysis for brand building

How to use sentiment analysis for brand building Companies want their brand to be perceived positively in the public eye and stay ahead of the competition. To keep the consumers interested in their products and services, the brands strive to tap into their emotions, such as satisfaction, appreciation, interest etc. It plays an important role …

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Why Social Media Marketing is Important for your Business?

Why Social Media Marketing Is Important For Your Business? Nowadays, every business is stepping into social media to build their online presence as it is considered an essential aspect of business marketing strategy. Social media helps businesses to connect with ideal customers, increase awareness and amplify leads and sales. The power of social media is …

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How to Align Customer Service And Sale To Optimize Growth?

Alignment of Customer Service And Sale to Optimize Growth? Every department in an organisation should have centralised customer data and share a common vision to help the customers effectively with the most relevant and valuable solutions at any minute. And two of the main departments that can bring the best outcome by working together are …

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Sentiment Analysis

5 Best Sentiment Analysis Tools of 2021

5 Best Sentiment Analysis Tools of 2021 Nowadays, several businesses are taking advantage of the internet to find out the sentiment behind millions of conversations across multiple social media platforms. Monitoring the customers’ sentiment is an utmost priority for all businesses looking to transform into customer-centric businesses and improve their marketing strategy. Understanding the emotion …

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Best Brand Monitoring Tools to Get Started For Free

Best Brand Monitoring Tools To Get Started in 2021 In today’s time, building an online presence for any brand is essential because interaction with potential customers helps them amplify their presence. Social media is one of the powerful and popular mediums of communication in this modern digital world. Several brands are making full efforts to …

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