Top 15 Indian E-commerce Platforms: A Comprehensive Ranking
Welcome to the exciting world of Indian e-commerce! In this digital era, online shopping has become an integral part of our lives, revolutionizing the way we shop and connect with retailers.
In this article, we will delve into the dynamic landscape of Indian e-commerce and present you with a comprehensive ranking of the top 15 e-commerce platforms that have captured the hearts of millions of shoppers across the country
. From the well-established giants to the emerging stars, each platform brings its unique features and offerings, catering to various needs and preferences.
Whether you are a seasoned online shopper looking to discover new platforms or an aspiring entrepreneur seeking insights into the e-commerce market, our list will serve as a guide to help you navigate this thriving digital marketplace.
So, without further ado, let’s embark on this journey to explore the best that Indian e-commerce has to offer!
Sr.no | Name of the Ecommerce Platforms | Launch Date | Platform Link |
1 | Amazon India | 2013 | |
2 | Flipkart | 2007 | |
3 | Snapdeal | 2010 | |
4 | Myntra | 2007 | |
5 | Tata CLiQ | 2016 | |
6 | ShopClue | 2011 | |
7 | Ajio | 2016 | |
8 | BookMyShow | 1999 | |
9 | MakeMyTrip | 2005 | |
10 | Meesho | 2015 | |
11 | Nykaa | 2012 | |
12 | FirstCry | 2010 | |
13 | PepperFry | 2011 | |
14 | Jio Mart | 2020 | |
15 | Lenskart | 2010 |
Amazon India
Amazon India is the Indian subsidiary of the American multinational technology company, Amazon. Launched in 2013,
Amazon entered the Indian e-commerce market with the goal of providing customers with a vast selection of products, competitive prices, and a convenient shopping experience.
Several payment methods are available on Amazon India, including credit/debit cards, net banking, UPI, and cash on delivery in some areas.
In addition, they provide a subscription programme called “Amazon Prime” that offers members extra perks including free and faster shipping, access to streaming services, and exclusive discounts.
Amazon India has developed into one of the nation’s leading e-commerce platforms, competing with other significant competitors in the Indian e-commerce business.
It keeps increasing the range of products and services it offers in order to meet the various demands of its customers all throughout India.
Flipkart
Flipkart is one of India’s largest and leading e-commerce platforms.
Founded in 2007 by Sachin Bansal and Binny Bansal, Flipkart initially started as an online bookstore and later expanded its offerings to include a wide range of products across multiple categories.
Flipkart is also involved in various services including video streaming, digital payments, and online food delivery.
Flipkart customers have access to a number of payment methods, including cash on delivery in certain locations, credit/debit cards, net banking, UPI, and cash on delivery.
They also provide a membership service called “Flipkart Plus,” which offers its members additional benefits.
Flipkart has played a significant role in shaping the Indian e-commerce industry.
Snapdeal
Snapdeal is one of India’s prominent e-commerce marketplaces. It was founded in 2010 by Kunal Bahl and Rohit Bansal and quickly gained popularity in the Indian e-commerce market.
Snapdeal connects buyers and sellers, providing a platform for a wide range of products and services.
Snapdeal has a vast selection of goods in a number of categories, including electronics, clothing, books, home and kitchen, and more.
Myntra
Myntra is one of India’s leading fashion e-commerce platforms, offering a wide range of clothing, footwear, accessories, and lifestyle products.
Founded in 2007 by Mukesh Bansal, Ashutosh Lawania, and Vineet Saxena, Myntra initially started as an online platform for personalized gift items.
Services like “Try and Buy” and “Myntra Studio,” Myntra has improved online shopping and given users the opportunity to virtually try on items.
Myntra is renowned for its simple user interface, well chosen product selections, and regular promotions and discounts.
Additionally, it provides a variety of payment methods and a loyalty programme called “Myntra Insider,” where consumers may accumulate points and gain access to special incentives.
Tata CLiQ
Tata CLiQ is an e-commerce venture by Tata Group, one of India’s largest and most respected conglomerates.
Tata CLiQ offers a large selection of goods in many different categories, including electronics, clothing, accessories, footwear, household appliances, and more.
By advertising itself as a “phygital” shopping platform that combines aspects of both physical and digital retail, Tata CLiQ sets itself apart from the competition.
Tata CLiQ also has a few chosen showrooms where customers can shop for things in addition to its e-commerce online store.
The platform aims to provide customers with an authentic and reliable shopping experience.
Tata CLiQ offers multiple payment options, including credit/debit cards, net banking, and cash on delivery in certain regions.
ShopClues
ShopClues was an Indian e-commerce platform that offered a wide range of products across
various categories, similar to other online retailers.
ShopClues was founded in 2011 and was headquartered in Gurugram, India.
The platform concentrated on offering affordable products, including electronics, clothing, kitchen and household goods, mobile phones, and more.
It was created with small retailers and budget-conscious shoppers in mind.
ShopClues used a marketplace company approach where different vendors posted their goods on the website, giving clients access to a wide selection of goods and vendors.
Ajio
Ajio is a division of Reliance Retail, a major company in India that is a part of Reliance Industries Limited.
Ajio primarily focuses on fashion and lifestyle products, offering a wide range of clothing, footwear, accessories, and beauty products for men, women, and kids.
Ajio is widely recognised for its well curated collections, which include a variety of modern and distinctive clothing items from both Indian and foreign companies.
The platform provides a number of convenient payment choices in an effort to give customers a seamless purchasing experience.
Ajio has its own loyalty program called “AjioPRO,” where customers can earn reward points and get access to exclusive benefits.
BookMyShow
BookMyShow is an Indian online ticketing platform that allows users to book tickets for various entertainment events, including movies, plays, concerts, sports events, and more.
It was founded in 1999 by Ashish Hemrajani, Parikshit Dar, and Rajesh Balpande, and it has become one of the most popular and widely used ticketing platforms in India.
BookMyShow has the option to reserve advance tickets for films showing in theaters in various cities in India.
Also, it sells tickets for a variety of experiences and events, including sporting events, concerts, stand-up comedy shows, and live performances.
BookMyShow has expanded its offerings and reach, becoming the go-to platform for millions of Indians to book tickets for their favorite entertainment events.
MakeMyTrip
MakeMyTrip is a leading online travel platform in India
. It is one of the country’s most well-known websites for booking flights, hotels, holiday packages, and other travel-related services.
MakeMyTrip offers a comprehensive range of travel options, catering to both domestic and international travelers.
MakeMyTrip’s website and mobile app offer a user-friendly interface, allowing customers to compare prices, view details, and make secure online payments through various payment options.
Customers can compare costs, check details, and make secure online payments using a variety of payment options on MakeMyTrip’s user-friendly website and mobile application.
Meesho
Meesho is a social commerce platform based in India. It is a unique e-commerce platform that allows individuals, especially women entrepreneurs and small businesses, to start their online businesses by selling products through social media networks like WhatsApp, Facebook, and Instagram.
Meesho serves as a link between manufacturers and retailers, offering a large selection of goods in a variety of categories, including apparel, accessories, home goods, cosmetics, and more.
Using the Meesho app, resellers may choose products, input their profit margins, and distribute the product listings with their network on social media.
The platform provides features and capabilities to handle orders, following up on deliveries, and responding to client inquiries.
Meesho wants to help people to start their own businesses without requiring them to make substantial upfront costs or handle inventory.
Nykaa
Nykaa is a popular Indian e-commerce platform that specializes in beauty and personal care products.
It was founded in 2012 by Falguni Nayar and has since become one of the leading online destinations for beauty and wellness products in India.
Offering a wide range of goods from both domestic and foreign companies, Nykaa offers both men and women of all ages.
Customers can explore and search for products with ease because of the platform’s user-friendly interface.
Nykaa’s success and popularity among beauty enthusiasts in India can be related to its emphasis on beauty and health as well as its dedication to offering clients a large selection of goods and professional guidance.
To improve its users’ shopping experiences, the site keeps growing its selection and adding new features.
FirstCry
FirstCry is a leading Indian e-commerce platform specializing in baby and kids’ products.
It was founded in 2010 by Supam Maheshwari and Amitava Saha, and it has since become the largest online store for baby and kids’ products in India.
FirstCry focuses on baby and children’s products.The platform provides a wide selection of goods for expectant and new mothers as well as goods for newborns, babies, toddlers, and young children.
Due to its broad product selection, reliable customer support, and commitment to offering products exclusively for newborns and children, FirstCry has earned the trust of parents in India.
For a seamless buying experience, there is a mobile app and website for it.
Pepperfry
Pepperfry is one of India’s leading online furniture and home decor marketplaces.
It was founded in 2011 by Ambareesh Murty and Ashish Shah, and it has quickly become a popular destination for customers looking to buy furniture and home furnishings online.
Pepperfry’s focus on offering a wide selection of furniture and home decor products, along with its commitment to quality and customer service, has contributed to its popularity among homeowners and interior enthusiasts in India.
The platform continues to expand its offerings and introduce new features to enhance the shopping experience for its customers.
Jio Mart
JioMart is an e-commerce platform and online grocery delivery service in India, operated by Reliance Retail, a subsidiary of Reliance Industries Limited.
It was officially launched in 2020.
JioMart aims to provide a convenient and seamless shopping experience for customers to buy groceries and other essential items from the comfort of their homes.
Grocery Shopping,Partnership with Local Kirana Stores and providing products at a good discounted rates are specialities of Jio Mart.
JioMart’s online retail business has increased competitiveness significantly, particularly in the online food market.
JioMart wants to dominate the e-commerce market by utilizing Reliance’s massive digital infrastructure and widespread presence throughout India.
Lenskart
Lenskart is one of India’s leading online eyewear retailers, specializing in offering a wide range of eyeglasses, sunglasses, contact lenses, and other eye care products.
It was founded in 2010 by Peyush Bansal and has since become a prominent player in the Indian eyewear industry.
The seamless online eyeglasses purchasing experience that Lenskart aims to provide, combined with its cutting-edge features like online eye exams and home try-ons, have boosted its popularity among Indian clients.
The platform continues to expand its offerings and introduce new features to enhance the eyewear shopping experience for its customers.
Conclusion
With each platform providing unique benefits and meeting various customer requirements, these platforms have established themselves as major participants in the Indian e-commerce business.
Particularly prominent players Amazon India and Flipkart have engaged in intense struggle for market share.
