Industry Report · December 2024

Deep Dive into the Beer vs Wine Debate and Consumer Behaviors

Uncover the debate between beer and wine in India, and examine consumer behavior, key market shifts, and cultural insights from World Cup to Valentine's Day.

December 2024
From World Cup to Valentine's Day: A Deep Dive into the Beer vs Wine Debate and Consumer Behaviors

Are you Team Beer or Team Wine? Find out which drink reigns supreme with Locobuzz’s industry report!

We analyzed Twitter data from Feb’22 to Jan’23 to see who wins across seasons & occasions

English + regional language coverage – because the Beer vs. Wine debate knows no bounds!

Thirsting for facts?

// FULL REPORT · DOWNLOAD

Curious how the data really plays out?

Beyond the headline shifts, the full report contains city-level cuts, persona archetypes, and competitive vulnerability maps.