An Analysis of Cancer Related Conversations on Social Media
A detailed report analyzing cancer-related conversations, treatments, and health initiatives on social media in India and its long-term socio-economic impact.

This report is an analysis of cancer-related conversations on social media, highlighting many of the issues faced by patients and other generic mentions
We listened in on conversations from 1st July’22 to 31st October’22 and collated the data from all over India. Look into the word clouds of all these conversations and find out the organizations that strive to support cancer patients
The report showcases influential doctors and media sources sharing critical information and addressing the unmet needs of cancer patients.
Curious how the data really plays out?
Beyond the headline shifts, the full report contains city-level cuts, persona archetypes, and competitive vulnerability maps.