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The Benefits of Social Listening
A Social Listening Tool tracks the web for Social Mentions of your brand. These Social Mentions can be in the form of Reviews, Feedback, Insights, Challenges, Specifications, or Queries. A Social Listening Tool highlights and brings attention to what provides your brand a boost or can cause potential damage.
Tools like Locobuzz and Brand24 offer seamless Social Monitoring through integrated features one of which is Social Listening. To receive that instant boost, we’ve compiled a list of the Top 7 Social Listening Tools that will change the game of Social Monitoring.
With Netbase’s AI, you get real-time insights into customer conversations while it monitors Hashtags, Competitor Brand Conversations, Social Media Posts, Emotions, Attributes, & Behaviours. Processing millions of posts daily gives instant updates for any Social Mentions concerning your brand. NetBase also uses Non-Social Data to analyze user experience through Surveys, Focus Groups, Ratings, and Reviews.
Locobuzz is the highest-rated Social Listening platform today because of its Engaging, Conversive, and Immersive Brand-User Experience. With Locobuzz, you have the most impactful understanding of what your customers want, need, and require. It provides a meticulous understanding of the impact your brand’s Social Media performance is having on clients and users. Understanding Brand Performance is key, and that’s what Locobuzz strives for.
Locobuzz implements Social Monitoring to provide a brand’s Social Mentions from across Social Media on a Single View Platform. It gives real-time insights to understand customer behavior and take instant action.
This AI-Powered tool has advanced Machine Learning capabilities that present Social Mentions in a categorized fashion so you strategically handle that data. Locobuzz has the benefit of Investment Efficiency – it limits your expenses on Customer Experience (CX) and gives returns on investment making it a 360-degree digital brand, CX, and marketing suite.
Brand24 has a Statistical Analysis based approach to Social Monitoring. As a Social Listening Tool, it offers Social Monitoring through Hashtag Tracking and Sentiment Analysis. Sentiment Analysis tracks categorical positive, negative, and neutral mentions through suggested keywords. They also provide the context in which your website is discussed by keyword tracking and data analysis.
AgoraPulse offers some interesting features as a Social Listening Tool. Here, Social Listening works comparably. Searches for brand engagement can be modified and filtered to exclude irrelevant results. This helps build the right lists and guides for better engagement.
AgoraPulse also segregates fans and followers into Fans-Engaged, Ambassadors, and Influencers (depending on social standing, popularity as a creator or fan, and engagement). This provides an opportunity to balance Brand Highlights for the maintenance of a good social outlook.
BrandMentions not only records mentions on Social Media but all platforms on any public domain that might be of use. These mentions are filtered through a Comprehensive Sentiment Analysis Tracker which helps identify the type of opinions people express concerning any brand.
Social Monitoring is made easier when you do a strategical analysis of Competitor Brand Engagement. Working to provide real-time alerts via e-mails and notifications, BrandMentions gives instant updates for all Social Mentions.
This Social Media Management Tool has three sub-tools or products: Analytics, Vizia, and Audience. Brandwatch Analytics is the Social Listening Tool with four features. Search, Segment, Analyze, & Action.
Synthesio is a Social Listening Tool that brings together Digital Consumer Intelligence & Market Research. With Data Analytics capabilities, Synthesio provides a categorical selection of Social Mentions.
It has a Semantic AI analysis feature that enables an understanding of Social Mentions beyond words. Dashboards list the data tracked from Views, Likes, Shares, Mentions, Replies, retweets, and more. Easily add high-level business intelligence with Media Value & Engagement Rate Widgets.
Locobuzz remains the most opted of all tools used for Social Monitoring as it offers features like no other. Locobuzz tops these charts for its CX Data Management Capabilities and Multifaceted Functionality.
If you’re looking for ways to improve brand engagement by understanding user behavior in a better timely fashion, Locobuzz will work wonders for your brand.