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Webinar on | 26th Sep - 11am IST​

Scaling AI for CX Leaders

From Adoption to Measurable Impact in 7 Days

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Locobuzz

Why SaaS Companies Increase Productivity And Will Continue To Improve WFH Economy

Automating Manual or Repetitive Tasks More than 40% of employees spend more than two days in a work week on manual and repetitive tasks like data collection, data entry, sending or reading emails, etc. Clearly, it is a massive productivity drain. SaaS solutions can be instrumental in injecting automation to tackle such responsibilities and allow employees to focus on more challenging tasks. Even if you are unable to automate the entire process, SaaS tools can definitely lend a hand in expediting work. Reducing Operational and Maintenance Costs In the world of remote working, time is money. A dive into the world of business automation will save several person-hours, which could be redistributed to drive efficiency and productivity. At the same time, SaaS tools are largely unified, data-driven, and integrated, which is why there is a slimmer chance of human errors or mistakes that can turn costly. Plus, unlike bespoke, in-house solutions, enterprise SaaS platforms require no additional maintenance, thereby eliminating any associated costs. Streamlining Communication and Collaboration Collaboration is the cornerstone of making remote working successful, and collaboration rests on the bedrock of communication. SaaS, specifically CaaS (Communication as a Service) or UCaaS (Unified CaaS), offers a channel-agnostic, centralized platform to bring the entire remote team on the same page. Even if the communication is external, SaaS tools can be useful for customer experience management so that your remote business can become omnichannel and communicate effectively across different touchpoints. Improve Customer Experience and Satisfaction As touched upon earlier, communication plays a crucial role in managing customer experience. However, customer experience also comprises elements like reliability, availability, simplicity, accountability, adaptation, and anticipation. As such, the role of SaaS solutions extends beyond communication as it can be harnessed to service the other segments of CX and gain a holistic overview of customer satisfaction. Most importantly, you can use it to empower your employees regardless of their location! Closing Thoughts Businesses working remotely can use the SaaS model as a catalyst to maintain productivity and leverage the best of the technologies available. It can also be a push required for a business to adopt cloud technology while letting go of legacy remote working systems. Most importantly, it plays a level-playing field by allowing small and medium businesses to contest with established enterprises.  With such tangible benefits, SaaS tools are about to make a permanent home in the remote working ecosystem. For more insights and solutions, visit Locobuzz.

Why SaaS Companies Increase Productivity And Will Continue To Improve WFH Economy Read More »

Gain Valuable Insights from Public Data with Locobuzz CX Suite

Understanding Public Data Public data refers to information that is publicly available and can be freely accessed by anyone. This includes data from sources such as social media, news websites, and government databases, ratings platforms and many more sources that are available publically.  Public data provides businesses with a wealth of information about their customers, including their opinions, preferences, and behaviors.  With all these information available, monitoring of these platform is critical for all businesses. These insights can help to improve product or services according to the market trend and needs of the customers. Why is listening from these platforms important? Social media listening and the analysis of public data is important because it provides businesses with valuable information that can inform decision-making and drive business growth. Some of the valuable pointers are mentioned below for better understanding. 1. Gaining Customer Insights Social media listening allows businesses to gain valuable insights into their customers, including their opinions, preferences, and behaviors. This information can be used to inform marketing strategies, product development, and customer experience management. 2. Brand Reputation Management By monitoring social media, businesses can track how their brand is perceived by customers and quickly respond to any negative comments or reviews. This helps maintain and improve brand reputation. 3. Competitor Analysis Social media listening can also provide insight into how competitors are positioning themselves and what strategies they are using. This information can be useful for businesses looking to stay ahead of the competition. 4. Early Warning System Social media listening can serve as an early warning system for businesses, alerting them to potential problems or emerging trends before they become major issues. This allows businesses to take proactive steps to address these issues. 5. Real-Time Feedback Social media provides a real-time channel for customers to share their thoughts and feedback about a business or product. By monitoring social media, businesses can quickly identify and respond to customer needs and concerns, improving customer experience and satisfaction. Locobuzz CX Suite – A Comprehensive Solution for Public Data Analytics Locobuzz CX Suite is a comprehensive platform for public data analytics that helps businesses gain valuable insights from public data. With Locobuzz CX Suite, businesses can monitor and analyze social media conversations, track customer sentiment, and gain insights into customer preferences and behaviors. Gaining insights from public data is just one feature of the many from the Locobuzz CX suite which offers comprehensive solution to the entire listening of consumer data. The platform not only listening to Public data but even company  owned  data, keyword listening and listening through reviews.   The platform also provides businesses with a suite of advanced analytics tools, including sentiment analysis, trend analysis, and competitor analysis, analysis from sentiments and toxicity of language.  Conclusion In conclusion, public data is a valuable source of information for businesses looking to gain insights into their customers and make informed decisions. By using Locobuzz CX Suite, businesses can take advantage of social media listening, customer sentiment analysis, and advanced analytics tools to gain valuable insights from public data. With Locobuzz CX Suite, businesses can make data-driven decisions that improve customer experience and drive business growth. For businesses to grain better insights its important to know what exactly does locobuzz cater to and get a first hand understanding with our free demo.

Gain Valuable Insights from Public Data with Locobuzz CX Suite Read More »

How does data travel from social media platforms to Locobuzz dashboards?

Social media platforms generate a large volume of data every minute. To put it into context Facebook alone generates 4 million posts per minute which adds up to 250 million per hour, while Twitter generates half a million tweets every minute. Awesome, isn’t it? The data generated is what we consider raw and can’t really be used to derive any solid insights.

How does data travel from social media platforms to Locobuzz dashboards? Read More »

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